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Sul Wha Soo
Snow Flower Phenomenal
Seeking the exquisite
allure of a plum
blossom springing
forth through snow
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Origin

Time and perseverance,
for true holistic beauty

Origin

Sulwhasoo’s pursuit of true beauty is a journey that begins with Asian wisdom,
embodying the harmony and equilibrium with Nature.

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  • Picture of ABC Ginseng Cream 1966

    ABC Ginseng Cream initiated the Sulwhasoo legacy

  • Picture of Ginseng SAMMI 1973

    Ginseng SAMMI, world’s first cosmetic made using ginseng saponin

  • Picture of SAMMIJIN 1981

    SAMMIJIN, exported to 25 countries worldwide

  • picture of Sulwha 1987

    Sulwha brand, developed through research in various Korean herbal medicinal ingredients

  • picture of products 1997

    Added the character “Soo” and complete the Sulwhasoo brand, with 7-Year-Cycle aging research

  • picture of products 2004

    Sulwhasoo became a true global brand with the opening of its first boutique in Hong Kong

  • picture of products 2009

    Sulwhasoo brand renewal with enhanced products and modern design

  • picture of products Present

    Infusing the world with our heritage of treasured knowledge, today’s Asian Wisdom

Picture of ABC Ginseng Cream 1966

ABC Ginseng Cream initiated the Sulwhasoo legacy

Picture of Ginseng SAMMI 1973

Ginseng SAMMI, world’s first cosmetic made using ginseng saponin

Picture of SAMMIJIN 1981

SAMMIJIN, exported to 25 countries worldwide

picture of Sulwha 1987

Sulwha brand, developed through research in various Korean herbal medicinal ingredients

picture of products 1997

Added the character “Soo” and complete the Sulwhasoo brand, with 7-Year-Cycle aging research

picture of products 2004

Sulwhasoo became a true global brand with the opening of its first boutique in Hong Kong

picture of products 2009

Sulwhasoo brand renewal with enhanced products and modern design

picture of products Present

Infusing the world with our heritage of treasured knowledge, today’s Asian Wisdom

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Artisan

Sulwhasoo’s principle for ingredients,
completed through deep learning

Artisan

Upholding Sulwhasoo’s unyielding principle for all its ingredients,
precious Korean herbal medicinal ingredients are reborn into rich efficacious components of our beauty products.

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