Sulwhasoo releases the new and improved ‘Essential Firming Cream EX’

INTERNATIONAL | 2016.01.25
Sulwhasoo Essential Firming Cream EX

Enhancing the Firming Net for a solid foundation.


  • - Deeply replenishes skin with nourishment and moisture to fortify natural resilience.
  • - JISUN Firming Complex™ formulated with goji berry, black bean, and arrowroot for firm skin that never collapses.

Sulwhasoo, a holistic beauty brand that presents the beauty of Harmony and Balance with Asian philosophy and wisdom, has released the new and improved ‘Essential Firming Cream EX’ that enhances the Firming Net of skin for firmness that never collapses.

Sulwhasoo Essential Firming Cream EX is a firming cream formulated with JISUN Firming Complex™ that contains goji berry extracts to plump up the Firming Net of skin to rebuild the foundation of resilience with no room to collapse. It deeply replenishes your skin with nourishment and moisture and fortifies its natural resilience to leave it plump, smooth and revitalized with strength.

The new and improved Sulwhasoo Essential Firming Cream EX to be released in February 2016 comes in a smooth texture that instantly embraces the face with a thin protective barrier. When combined with JISUN Massage which uses the bottom of your palm to massage the resilience points from the cheekbones to below the chin along the chin line, you can experience the true resilience at your fingertips.

Sulwhasoo Essential Firming Cream EX’s JISUN Firming Complex™ is Sulwhasoo’s new firming formula formulated with goji berry, black bean, and arrowroot that have the strength to support the skin, and it will enhance the Firming Net to rebuild the foundation of resilience that is densely structured with no room to collapse.

The new and improved Sulwhasoo Essential Firming Cream EX will be available at Sulwhasoo stores nationwide from February.

Sulwhasoo Essential Firming Cream EX

  • Size/Price: 75ml / 105,000 KRW
  • Release: February 2016
  • Product inquiries: Amorepacific Corp. Customer Center (080-023-5454)

About Sulwhasoo

Sulwhasoo believes in a holistic approach to beauty and skincare, providing the ultimate skin solution that carefully treats our inner and outer beauty. The approach harmonizes our natural beauty with ancient Asian wisdom and legendary Asian medicinal herbs to restore the delicate equilibrium between body and mind. The Sulwhasoo brand gains wisdom from the laws of nature and lavishes your body with the rare and precious ingredients of nature in pursuit of that ideal beauty. Sulwhasoo showcases the value of holistic beauty to the world with the Jaum Balancing Complex ™, our unique solution designed to supplement yin energy and help reverse aging by restoring the skin’s balance. The formula uses just five precious ingredients, carefully selected from a list of more than 3,000 medicinal herbs, including Korean ginseng, the legendary ingredient that makes Sulwhasoo’s unique formulas even more special when combined with our cutting-edge bioconversion technology. As of 2015, Sulwhasoo has stores in South Korea, Mainland China, Singapore, Hong Kong (China), Thailand, Indonesia, Malaysia, Taiwan, Vietnam, and the U.S., successfully thriving as the Asian beauty creator.