Sulwhasoo newly launched Bloomstay Vitalizing line

INTERNATIONAL | 2018.03.26
Sulwhasoo newly launched Bloomstay Vitalizing line

Sulwhasoo newly launched Bloomstay Vitalizing line


  • - Bloomstay Vitalizing line makes firmer, livelier skin by plum blossom’s profound anti-oxidant effect.
  • - Bloomstay Vitalizing line consists of Bloomstay Vitalizing Cream, Bloomstay Vitalizing Water and Bloomstay Vitalizing Serum.

Inspired by the ultimate beauty of plum blossoms blooming in the snow, Sulwhasoo, Korea’s leading luxury beauty brand, launches Bloomstay Vitalizing line to restore healthy vitality and elasticity to skin, drawing on plum blossom’s profound anti-oxidizing energy.

Modern women are experiencing skin energy exhaustion due to the combination of lifestyle factors such as stress and overworking. This skin energy exhaustion leads to skin aging.

Sulwhasoo’s Bloomstay Vitalizing line contains green plum blossom extract that has anti-oxidant, anti-aging, and resilience effect. It reduces signs of skin aging caused by skin energy exhaustion and makes the skin look vibrant and firm.

Infused with five germinated fruits and seeds, Yuzu and hardy orange, Bloomstay Vitalizing Cream protects the skin from external stimuli and early signs of skin-aging, leaving it firm and refined.

Bloomstay Vitalizing Water contains nourishing Yuzu extract to leave the skin feeling rejuvenated with a hydrated and smooth finish.

Bloomstay Vitalizing Serum creates a healthy, radiant look with five germinated fruits and seeds components. Notably, Bloomstay Vitalizing Serum has a rich texture like honey clings to the skin and absorbs fast into the skin, leaving moisturized without feeling any stickiness.

With the decent scent of plum blossom, Bloomstay Vitalizing Line rejuvenates the tired mind and body and lets calming and serene energy well up from within.

  • [NEW] Sulwhasoo Bloomstay Vitalizing Serum (50 ml)
    Skin-firming rejuvenating serum to restore vitality and clarity to skin
  • [NEW] Sulwhasoo Bloomstay Vitalizing Water (150ml)
    Skin-firming rejuvenating conditioner to keep skin moisturized
  • [NEW] Sulwhasoo Bloomstay Vitalizing Bloom Box) (*available until stocks last)
    -The limited edition contains Bloomstay Vitalizing Cream (50ml), Bloomstay Vitalizing Diffuser, Bloomstay Vitalizing Trial Kit (Bloomstay Vitalizing Cream 5ml, Bloomstay Vitalizing Serum 8ml, Bloomstay Vitalizing Water 15ml), and First Care Activating Serum EX-First Peace (15ml)

About Sulwhasoo

Inspired by the ultimate beauty of plum blossoms blooming in the snow, Sulwhasoo, Korea’s leading luxury beauty brand, presents timeless beauty, conveying the true aesthetics found from the philosophy of harmony and balance, tradition and modernity. The Sulwhasoo brand gains wisdom from the laws of nature, pursues beauty reminiscent of nature with precious natural ingredients and delivers beauty of harmony and balance between the body and the mind by creating beauty from the inside out. Sulwhasoo globally promotes the value of holistic beauty with the legendary ingredient such as the Jaum Balancing Complex ™ and Korean ginseng, which contains the wisdom of Asia, with Sulwhasoo’s unique cutting-edge technology.
As of 2018, Sulwhasoo has established itself as an authentic global brand, operating in 12 global markets around the world such as South Korea, Mainland China, Singapore, Hong Kong (China), Thailand, Indonesia, Malaysia, Taiwan, Vietnam, the US, Canada and France, by conveying Korean traditional beauty and value to all around the world.